Mecca Coffee

by Christopher Doyle & Co.

This project redefines Mecca Coffee's brand identity with a distinctive, graphic-led approach featuring a bold, modular pictogram system. It utilizes a striking combination of geometric illustrations and a limited color palette on packaging and collateral, creating a modern and memorable visual language for the specialty coffee roaster.

Modular pictograms create a bold, graphic language for specialty coffee.

Category: branding, food & beverage, illustration

• pictographic
• bold
• modernist
• graphic
• minimalist
• playful
• geometric
• high-contrast

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